Friday 26 October 2018

FOOD TOURISM-the untapped tourism potential



When it comes to a safari in Uganda, most visitors are left to think that it is only about viewing the mountain gorillas or the big game and nothing else. But did you know that Uganda is an ideal destination for food tourism? The fact of the matter that we can’t do away with is that this magical country is endowed beyond wildlife. Uganda is a true melting pot of cultures given its diverse cultures which are represented in all its 4 regions of East, West, South and the North. Interestingly, each region features its own cultural traits which make this country the best cultural safari destination. Besides traditional and cultural dances, music performances, food tourism is one thing you need to try out while on safari in this country and trust me you won’t regret thereafter. The authentic experience you get here will unveil the hidden secrets behind Uganda’s distinct cultural and traditional food/cuisines that make it one of the best destinations in Africa when it comes to cultural safaris.

Regardless of the fact Uganda is endowed with different kinds of tourism products, food tourism still remains untapped. For any plans to embark on cultural safari in this splendid country, count food tourism a must in your bucket list. According to UNWTO, the international tourism arrivals globally is estimated to increase by 3.3 percent each year by 2030 that will represent about 1.8 billion and emerging destinations equally will grow by 4.4 percent. That said, Uganda features among the world’s emerging tourist destinations whose tourism sector is at boom due to a number of unique attractions which enhance visitor experiences while on safari. It features a number of amazing opportunities that in the long run will continue boosting visitors’ experiences. To fulfill this, there is need for the country to expand and diversify its tourist products and at the end of it all, it will remain a vibrant destination. Besides, there is need to come up with the best brands that will sell the country’s rich food heritage and this can be best done by conducting adequate research.

Food tourism is all about you having enjoyable and a rare memory with Uganda’s incredible traditional food and drinks. Before, this product was best described as culinary tourism but unfortunately only a few people understood it. This type of tourism is one of a kind that rewards travel endeavors with authentic African experiences.

As a visitor in this incredible country, we understand your concern on which type of food you need to enjoy while on a road trip in Africa or perhaps you are interested in learning how different foods are prepared. Well, to start your day, do not miss to have a taste of Luwombo one of the best traditional dishes in central Uganda, malewa for Bagishu, Eshabwe, Firinda and Malakwang as well as odii in the north. 

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